Gospel for Asia’s Holiday Gift Catalog Provides Income-Generating Resources That Offer ‘Self-Support and Dignity’

‘Forgotten Christmas’ Campaign Helps Raise Struggling Families Above Poverty Line in AsiaWILLS POINT, Texas—As holiday shopping in the United States is predicted to top $1 trillion this year, Gospel for Asia (GFA) is urging Christians in the West to make the season more Christ-centered by adding someone they don’t know to their gift list.

A family with a donated pig provided through GFA’s Christmas gift catalog. They are just one of thousands of Asian families helped to break out of extreme poverty, which is the focus of GFA’s “Forgotten Christmas” campaign.
A family with a donated pig provided through GFA’s Christmas gift catalog. They are just one of thousands of Asian families helped to break out of extreme poverty, which is the focus of GFA’s “Forgotten Christmas” campaign.

GFA’s “Forgotten Christmas” campaign (www.forgottenchristmas.org) gives an opportunity to churches and individuals to provide practical gifts, including income-generating resources that can help lift a family out of poverty in Asia, where millions struggle to survive below the $1.90-a-day poverty line.

The centerpiece of the effort is a touching three-minute video drama which follows a young American boy as he provides desperately needed groceries for a struggling couple in his neighborhood.

“Christmas is about so much more than just gifts,” viewers are told. “Let’s bring Christmas back to what it’s really meant to be about: giving hope to others. Why not go further than just next door? Make an impact around the world this Christmas.”

They can do that through GFA’s Christmas Gift Catalog (www.gfa.org/gift), which features almost 40 different giving opportunities.

For just $11—the price of three eggnog lattes—a pair of chickens can improve a family’s financial situation by breeding more birds that can be sold, or through the sale of their eggs. Other poverty-breaking gifts include a lamb for $65, a sewing machine for $85, and teaching someone to read for $25.

“There is so much to enjoy in the Christmas season, but it is easy to lose sight of the real meaning, if we are not careful,” said Gospel for Asia (GFA) founder Dr. KP Yohannan. “Christmas is about Jesus coming into the world, showing us God’s love in tangible form.

“Through a simple gift that can completely change their circumstances, we can demonstrate his love to those struggling in poverty. We can show them that they may have been forgotten by the world, but they have not been forgotten by God or his people.”

Gospel for Asia (GFA) hopes that in this 12th year of “Forgotten Christmas,” churches and individuals around the globe will join them in seeing families in Asia receive help to rise above the poverty line. Last year, Gospel for Asia (GFA) and its supporters helped more than 230,000 families receive income-generating gifts.

One Gospel for Asia (GFA) supporter who provides help through the gift catalog each year said: “What a wonderful way to invest treasure into some of the poorest of the poor—a way that gives them new opportunities for self-support and dignity and demonstrates God’s love for them.”


To schedule an interview with a GFA representative, please contact Gregg Wooding @ 972-567-7660 or gwooding@inchristcommunications.com

To read more news on Christmas on Missions Box, go here.


Gospel for Asia (GFA, www.gfa.org) has – for nearly 40 years ‒ provided humanitarian assistance and spiritual hope to millions across Asia, especially among those who have yet to hear the Good News. Last year, this included more than 70,000 sponsored children, free medical camps conducted in more than 1,200 villages and remote communities, over 4,000 wells drilled, over 11,000 water filters installed, Christmas presents for more than 200,000 needy families, and spiritual teaching available in 110 languages in 14 nations through radio ministry.


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